Sweet HootSuite
I love HootSuite! HootSuite is a non-affiliated, 3rd party Twitter client that lets you manage all your Tweeting from one dashboard. You can easily shrink URLs and schedule Tweets to publish whenever you want. For testing your marketing messages, however, HootSuite has another function that’s as cool as the site’s little owl icon. Stats! I love stats. HootSuite’s stats show you how many clicks you’re getting for your Tweet-embedded links. I love being able to see what messages resonate with my Twitter following. I love being able to see traffic day by day. You can examine the stats on each Tweet, check out traffic by region or look at overall traffic for a specified period of time. This is a super tool for anyone wanting to squeeze more information and learning out of their social networking acctivities. Show this to a client and they’ll love you.
